Mondelez launching Cadbury ‘Fuse’ to Take on Mars, Nestle
Mondelez International, the maker of Cadbury chocolates, is launching ‘Fuse’ in India to better compete with Mars and Nestle in the country’s chocolate-coated peanut segment. The chocolate bar was first launched in 1996 in the UK and 40 million bars were sold in the first week of release. However, it was discontinued a decade ago. […]