Mondelez launching Cadbury ‘Fuse’ to Take on Mars, Nestle
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Mondelez International, the maker of Cadbury chocolates, is launching ‘Fuse’ in India to better compete with Mars and Nestle in the country’s chocolate-coated peanut segment. The chocolate bar was first launched in 1996 in the UK and 40 million bars were sold in the first week of release. However, it was discontinued a decade ago. […]