How Amul swung the great Indian milk run
Like millions of householders in India, Devender Sodhi, too, was glued to her television late evening on 24 March. India’s Prime Minister Narendra Modi was expected to unveil a covid-19 crisis management plan. Barely six minutes into his speech, Modi announced a stringent 21-day lockdown to control the spread of the novel coronavirus. No one […]
Prataap turns to healthy snacking options; to soon launch Omega fortified Potato Chips
With customers turning to healthier food options due to COVID-19 pandemic, Prataap Snacks also wants to grab a piece of the pie from the healthy snacking industry. To capitalise on the demand for healthy snacking options, Prataap Snacks will soon be launching ‘Omega fortified Potato Chips’. This will be the first healthy offering under the […]
Spice up your health, says Tata Sampann Spices in new ad campaign
Tata Sampann Spices has launched its latest integrated marketing campaign, #SpiceUpYourHealth. Its core message focuses on informing consumers how inherently present natural oils are known to enrich spices with essential health benefits. The campaign highlights this by not only showcasing the diverse goodness behind using spices in daily meals, but also educating consumers on the […]
Mexico’s new warning labels on junk food eet supersized opposition from U.S., EU
The United States, European Union, Canada and Switzerland, home to some of the world’s biggest food companies, have pressed Mexico to delay upcoming health warnings on processed food and drinks, a World Trade Organization document showed. The Mexican standard, scheduled to take effect in October, will require front-of-pack nutrition labeling that clearly describes the health […]
Some coffee with your coffee? Dunkin’ launching cereal line
As if 2020 wasn’t weird enough, Dunkin’ is getting into the cereal game. The Massachusetts-based coffee and donuts empire is releasing two new breakfast cereals based on two of its most popular coffee drinks: Caramel Macchiato and Mocha Latte. The team-up with Post Consumer Brands, the makers of Honey Bunches of Oats, Shredded Wheat, Raisin […]
Dabur to pump in 500cr in Smart Industrial Park
Homegrown FMCG Company Dabur has proposed to pump in Rs 500 crore for setting up a manufacturing facility in Smart Industrial Park (SIP) at Pithampur. The company has proposed an employment of 1,000 in phases. Dabur has bought 13.5 hectare in Smart Industrial Park and plans a facility to make chawanprash and other food products, […]
KT Rama Rao Emphasises For Promotion Of Food Processing Industry In Telangana
Minister KT Rama Rao emphasised the need for a food processing policy and a logistics policy to promote the food processing industries which will ensure financial empowerment of farmers and employment opportunities for youth in the State. He said the group of ministers has examined these policies along with incentives being offered by other States […]
