ITC Fabelle lounch one earth collection

Fabelle Exquisite Chocolates, the home-grown luxury chocolate brand from ITC Ltd., is recognised for creating unparalleled chocolate experiences for its discerning consumers. In the last few years Fabelle has introduced several industry firsts such as the Fabelle Trinity – Truffles Extraordinaire -World’s most expensive chocolate, Fabelle Finesse – World’s finest chocolate*,setting a benchmark for the […]

Coca-Cola India’s spending on brands to be highest in H2

Beverage major Coca-Cola is going to have its highest-ever spending on brands in India. Cricket World Cup coinciding with the festival season, Coca-Cola said that it expects to see buoyant consumer demand in the second half (H2) of the year. Coca-Cola India is boosting its brand marketing investment in the country to push demand. “We […]

Clear winners: Arla Foods Ingredients showcases new whey concepts for sports nutrition

Arla Foods Ingredients is demonstrating how its whey solutions can be used to create clear protein shakes targeting a range of different consumer segments. Protein powders comprise 46% of the entire sports nutrition market1, and Arla Foods Ingredients research shows that they appeal to the full spectrum of health-conscious shoppers. Over 20% of consumers in […]